in PDF format for review
- Some questions to address in proposal and sketches:
- Who is the target audience? (Individuals vs groups? Age? Gender? Location?, etc)
- What technology/medium specific design strategies are most appropriate and effective to engage these users?
- Addition design strategies besides website: Infographics to visualize statistics? Narrative storytelling through parallax scrolling? Videos/Animations?
- What design strategies can be used for strongest impact? Methods to ignite active catalysis of change in behavior? Use of social media? Tangible promotional materials and/or toolkits?
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